Web Marketer New to Presidential Races Leads Trump’s Digital Push – Wall Street Journal

One of the highest-paid consultants to Republican Donald Trump’s campaign is a 40-year-old Texan who has never been involved in a presidential race.

Web marketer Brad Parscale is managing Mr. Trump’s digital operation, which has been the source of most of the candidate’s advertising as the New York businessman has eschewed expensive TV ads and relied on cable coverage to get his message out, especially during his primary race.

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